The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Near the end of December 2011, we ran a survey on this blog asking consultants and agencies of all sizes and geographies to contribute their pricing models and cost structures. I'm pleased to share the results of that survey in the hopes that it will give everyone in the search industry a better idea of the range of fees and the services provided. Obviously, this data is imperfect - SEOmoz is not a professional data surveying firm and our only tool was a basic list of questions on SurveyMonkey. That said, I'd be surprised if a professional surveyor found dramatically different data - there was enough participation to receive a trustworthy sample size and firms provided their personal/contact information (many of which I recognized while digging through the responses, but obviously will not be sharing identities publicly), which means we likely did not receive intentionally manipulative/misleading information.
If the format of your business accepts it, then we offer you to start at inexpensive cost with a low budget and later by expanding investments to reach the capital. 4. The popularity of key requests The more competitive the phrase, the more complicated it to promote. We always offer promotion on all phrases, doesn't matter if they are high-frequency, low-frequency or mid-frequency. Thus, we cover a maximum flow of visitors and go strictly to achieve the goal was set. By promoting low-frequency and mid-frequency key requests, we are helping to move the site to a TOP and the most popular phrases from the list. ⇑ When promoting on low-frequency phrases, the first result will be received in 2-3 weeks. ⇑ When promoting on mid-frequency phrases, the first result will be received in 2-3 months. ⇑ When promoting on high-frequency phrases, the first result will be received in 5-6 months. 5. The quantity of promoting sections and product range The cost is determined not only by the number of key requests, but also by the number of sections and webpages of site, which are needed to be promote.
If you are hiring a top-level SEO company to execute a local campaign, expect to pay $500+ per month. Advertisement Continue Reading Below A national or international campaign will require a minimum budget of $2, 500 to $5, 000 month. Some firms offer a "trial package" at a lower price, with no contract. This allows prospective clients an opportunity to test their services, by minimizing risk. If you can't afford to retain a top level SEO, there are some options. The most common being a one-time website SEO audit with actionable recommendations. Just fixing your website will often lead to a meaningful boost in organic traffic. Content development and keyword analysis are other areas where you can get help from a pro for a one time fixed rate. Another option is to become an expert and do it yourself. SEO Cost Calculator: Measuring Organic Search (SEO) ROI Following is a calculator commonly used (incorrectly) for measuring return on investment for SEO. ROI Calculation for SEO Assuming 'One-Time Sales' Product Sold: The Coolest Thing Ever!